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Thursday 23 March 2017
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The Benefits of Social Media Marketing

To many business people and entrepreneurs, social media marketing is the next big thing. Recent statistics have shown that social media marketing is very important for businesses, both large and small. Check out online social media management tools companies to find out how they have rated Hootsuite, Agorapulse, Sprout Social and Sendible. In terms of user satisfaction, product direction, meeting requirements and base prices, Agorapulse leads the way. Needless to say, social media marketing could improve your business by:-

  • Increasing brand recognition – social media networks are ideal for your brand and content. It can make your business more accessible for new customers and more familiar for existing customers. Incorporating great value for money social media tools will also give you the opportunity to increase visibility by displaying your presence on multiple networks.
  • Improving brand loyalty – according to social media experts, businesses that promote their brands on social media channels enjoy higher loyalty from their customers. It’s essential to take advantage of the tools social media provides in terms of connecting with their audience.
  • Converting customer opportunities – every post you make on a social media platform like Facebook and Twitter is an opportunity for converting customers. It’s surprising how quickly your business can build up a following which will provide access to new customers, old customers and regular customers.

There’s no doubt about it, social media software will provide the perfect opportunity to be able to interact with customers. Every blog post, image, video or online social media comment you share is the chance for a customer conversion.

Don’t miss out on higher conversion rates

When it comes to higher conversion rates, social media marketing is the key. Experts claim that brands become more humanised when businesses interact on social media channels. There are literally millions of social media followers worldwide so the potential for customer conversion rates is absolutely enormous. To benefit from the latest and affordable social media software, get in touch with Agorapulse who can make sure that your business:-

  • Never misses a tweet, comment or message again
  • Makes engaging with clients and potential clients more accessible
  • Ensures that all of your social media messages are in one place
  • Benefits from stunning reports on Facebook, Twitter and Instagram

Check out reputable companies like Agorapulse online that offer inbox zero features for all of your social media accounts. You can see what’s been handled, what hasn’t and who’s on. There’s no need for your business to miss a comment. Have all your channels on one dashboard so you won’t have to continuously log in and out either.

Stay one step ahead of your competitors

No doubt your competitors are already involved in social media business activities. With this in mind it’s essential to incorporate up-to-date social media software. This will provide you with the potential of more media traffic and prevent customer conversions from being poached by the competition.

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<p style=”text-align: center; font-size: 11px;”><a title=”The Top 4 Rated Social Media Management Tools of 2015″ href=”http://iag.me/socialmedia/top-4-rated-social-media-management-tools-of-2015/”><img src=”http://cdn.iag.me/assets/infographic-g2crowd-iag.png” alt=”The Top 4 Rated Social Media Management Tools of 2015″ width=”650″ height=”3400″ /></a> Infographic brought to you by <a title=”Seriously” href=”http://iag.me/”>Seriously Social</a> and <a title=”G2 Crowd” href=”https://www.g2crowd.com/”>G2 Crowd</a></p>

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